EMILY COX
Shortlisted for Freelancer of the Year at the FutureBook Awards 2025 & 2024
ABOUT ME
Telling stories that get noticed

Hello, I'm Emily.
Shortlisted for Freelancer of the Year at the FutureBook Awards 2025 & 2024
I am an award-winning marketing specialist with over 20 years’ experience of finding new ways to reach consumers and making them fall in love with brilliant products.
CLIENTS
My recent clients include Little, Brown, J.K. Rowling's Pottermore, HarperCollins, Penguin Random House, Quercus, John Murray, Hodder & Stoughton, Headline, Dorling Kindersley, Canongate, Farshore, The Blair Partnership, Simon & Schuster and Pan Macmillan.
CAMPAIGNS
I work across all genres including fiction (commercial and literary), non-fiction and children's publishing. Recent bestseller campaigns include:
-
Richard Osman
-
Robert Macfarlane (for which I won the Book Marketing Society Award for Creativity)
-
Matt Haig
-
Emily Henry
-
Supertato
-
Chloe Dalton / Raising Hare
-
Stanley Tucci
-
Tom Fletcher
-
Elizabeth Strout
-
Miranda July / All Fours
-
Patric Gagne / Sociopath
-
Jefferson Fisher / The Next Conversation
MY EXPERIENCE
For 11 years, I ran a very successful team of 18 marketers at Penguin Random House.
From babies to adults, I have brought stories old and new to readers of all ages. I have created brands, built brands and reinvigorated brands using campaigns with a strategic mix of digital marketing, social, stunts, traditional media, partnerships, webcasts and live events, always sewn together with a creative idea. Anything and everything to create a successful campaign. I even jumped out of a plane dressed as an Oompa Loompa to promote Roald Dahl Day...
Before Penguin Random House I worked in the BMW and MINI marketing team having a lot of fun promoting their two renowned brands.
WHAT I DO
There's no project, campaign or cover too big or too small. Whether it's marketing strategy, campaign implementation or cover for a team member, I can work fast, efficiently and thoughtfully to give you the marketing support you need. I am flexible and can tailor my work to your requirements. From briefing social assets to creating high-level strategy documents, I can cover it all!


